In the course of nearly four decades of political organizing, Alinsky received much criticism, but also gained praise from many public figures. His organizing skills were focused on improving the living conditions of poor communities across North America. In the 1950s, he began turning his attention to improving conditions in the African-American ghettos, beginning with Chicago's and later traveling to other ghettos in California, Michigan, New York City, and a dozen other "trouble spots".
His ideas were adapted in the 1960s by some U.S. college students and other young counterculture-era organizers, who used them as part of their strategies for organizing on campus and beyond.[5] Time magazine once wrote that "American democracy is being altered by Alinsky's ideas," and conservative author William F. Buckley said he was "very close to being an organizational genius."
Saul Alinsky’s 12 Rules for Radicals
Here is the complete list from Alinsky.
* RULE 1: “Power is not only what you have, but what the enemy thinks you have.” Power is derived from 2 main sources – money and people. “Have-Nots” must build power from flesh and blood. (These are two things of which there is a plentiful supply. Government and corporations always have a difficult time appealing to people, and usually do so almost exclusively with economic arguments.)
* RULE 2: “Never go outside the expertise of your people.” It results in confusion, fear and retreat. Feeling secure adds to the backbone of anyone. (Organizations under attack wonder why radicals don’t address the “real” issues. This is why. They avoid things with which they have no knowledge.)
* RULE 3: “Whenever possible, go outside the expertise of the enemy.” Look for ways to increase insecurity, anxiety and uncertainty. (This happens all the time. Watch how many organizations under attack are blind-sided by seemingly irrelevant arguments that they are then forced to address.)
* RULE 4: “Make the enemy live up to its own book of rules.” If the rule is that every letter gets a reply, send 30,000 letters. You can kill them with this because no one can possibly obey all of their own rules. (This is a serious rule. The besieged entity’s very credibility and reputation is at stake, because if activists catch it lying or not living up to its commitments, they can continue to chip away at the damage.)
* RULE 5: “Ridicule is man’s most potent weapon.” There is no defense. It’s irrational. It’s infuriating. It also works as a key pressure point to force the enemy into concessions. (Pretty crude, rude and mean, huh? They want to create anger and fear.)
* RULE 6: “A good tactic is one your people enjoy.” They’ll keep doing it without urging and come back to do more. They’re doing their thing, and will even suggest better ones. (Radical activists, in this sense, are no different that any other human being. We all avoid “un-fun” activities, and but we revel at and enjoy the ones that work and bring results.)
* RULE 7: “A tactic that drags on too long becomes a drag.” Don’t become old news. (Even radical activists get bored. So to keep them excited and involved, organizers are constantly coming up with new tactics.)
* RULE 8: “Keep the pressure on. Never let up.” Keep trying new things to keep the opposition off balance. As the opposition masters one approach, hit them from the flank with something new. (Attack, attack, attack from all sides, never giving the reeling organization a chance to rest, regroup, recover and re-strategize.)
* RULE 9: “The threat is usually more terrifying than the thing itself.” Imagination and ego can dream up many more consequences than any activist. (Perception is reality. Large organizations always prepare a worst-case scenario, something that may be furthest from the activists’ minds. The upshot is that the organization will expend enormous time and energy, creating in its own collective mind the direst of conclusions. The possibilities can easily poison the mind and result in demoralization.)
* RULE 10: “If you push a negative hard enough, it will push through and become a positive.” Violence from the other side can win the public to your side because the public sympathizes with the underdog. (Unions used this tactic. Peaceful [albeit loud] demonstrations during the heyday of unions in the early to mid-20th Century incurred management’s wrath, often in the form of violence that eventually brought public sympathy to their side.)
* RULE 11: “The price of a successful attack is a constructive alternative.” Never let the enemy score points because you’re caught without a solution to the problem. (Old saw: If you’re not part of the solution, you’re part of the problem. Activist organizations have an agenda, and their strategy is to hold a place at the table, to be given a forum to wield their power. So, they have to have a compromise solution.)
* RULE 12: Pick the target, freeze it, personalize it, and polarize it.” Cut off the support network and isolate the target from sympathy. Go after people and not institutions; people hurt faster than institutions. (This is cruel, but very effective. Direct, personalized criticism and ridicule works.)
* RULE 1: “Power is not only what you have, but what the enemy thinks you have.” Power is derived from 2 main sources – money and people. “Have-Nots” must build power from flesh and blood. (These are two things of which there is a plentiful supply. Government and corporations always have a difficult time appealing to people, and usually do so almost exclusively with economic arguments.)
* RULE 2: “Never go outside the expertise of your people.” It results in confusion, fear and retreat. Feeling secure adds to the backbone of anyone. (Organizations under attack wonder why radicals don’t address the “real” issues. This is why. They avoid things with which they have no knowledge.)
* RULE 3: “Whenever possible, go outside the expertise of the enemy.” Look for ways to increase insecurity, anxiety and uncertainty. (This happens all the time. Watch how many organizations under attack are blind-sided by seemingly irrelevant arguments that they are then forced to address.)
* RULE 4: “Make the enemy live up to its own book of rules.” If the rule is that every letter gets a reply, send 30,000 letters. You can kill them with this because no one can possibly obey all of their own rules. (This is a serious rule. The besieged entity’s very credibility and reputation is at stake, because if activists catch it lying or not living up to its commitments, they can continue to chip away at the damage.)
* RULE 5: “Ridicule is man’s most potent weapon.” There is no defense. It’s irrational. It’s infuriating. It also works as a key pressure point to force the enemy into concessions. (Pretty crude, rude and mean, huh? They want to create anger and fear.)
* RULE 6: “A good tactic is one your people enjoy.” They’ll keep doing it without urging and come back to do more. They’re doing their thing, and will even suggest better ones. (Radical activists, in this sense, are no different that any other human being. We all avoid “un-fun” activities, and but we revel at and enjoy the ones that work and bring results.)
* RULE 7: “A tactic that drags on too long becomes a drag.” Don’t become old news. (Even radical activists get bored. So to keep them excited and involved, organizers are constantly coming up with new tactics.)
* RULE 8: “Keep the pressure on. Never let up.” Keep trying new things to keep the opposition off balance. As the opposition masters one approach, hit them from the flank with something new. (Attack, attack, attack from all sides, never giving the reeling organization a chance to rest, regroup, recover and re-strategize.)
* RULE 9: “The threat is usually more terrifying than the thing itself.” Imagination and ego can dream up many more consequences than any activist. (Perception is reality. Large organizations always prepare a worst-case scenario, something that may be furthest from the activists’ minds. The upshot is that the organization will expend enormous time and energy, creating in its own collective mind the direst of conclusions. The possibilities can easily poison the mind and result in demoralization.)
* RULE 10: “If you push a negative hard enough, it will push through and become a positive.” Violence from the other side can win the public to your side because the public sympathizes with the underdog. (Unions used this tactic. Peaceful [albeit loud] demonstrations during the heyday of unions in the early to mid-20th Century incurred management’s wrath, often in the form of violence that eventually brought public sympathy to their side.)
* RULE 11: “The price of a successful attack is a constructive alternative.” Never let the enemy score points because you’re caught without a solution to the problem. (Old saw: If you’re not part of the solution, you’re part of the problem. Activist organizations have an agenda, and their strategy is to hold a place at the table, to be given a forum to wield their power. So, they have to have a compromise solution.)
* RULE 12: Pick the target, freeze it, personalize it, and polarize it.” Cut off the support network and isolate the target from sympathy. Go after people and not institutions; people hurt faster than institutions. (This is cruel, but very effective. Direct, personalized criticism and ridicule works.)
Early life
Because of his strict Jewish upbringing, he was asked whether he ever encountered antisemitism while growing up in Chicago. He replied, "it was so pervasive you didn't really even think about it; you just accepted it as a fact of life."[4] He considered himself to be a devout Jew until the age of 12, after which time he began to fear that his parents would force him to become a rabbi.
I went through some pretty rapid withdrawal symptoms and kicked the habit ... But I'll tell you one thing about religious identity...Whenever anyone asks me my religion, I always say—and always will say—Jewish.[4]At the same time, he was also an agnostic.[7][8][9]
Education
He worked his way through the University of Chicago, where he majored in archaeology, a subject that fascinated him.[4] His plans to become a professional archaeologist were changed due to the ongoing economic Depression. He later stated, "Archaeologists were in about as much demand as horses and buggies. All the guys who funded the field trips were being scraped off Wall Street sidewalks."[4]Early jobs
After attending two years of graduate school, he dropped out to accept work for the state of Illinois as a criminologist. On a part-time basis, he also began working as an organizer with the Congress of Industrial Organizations (C.I.O.). After a few years, by 1939, he became less active in the labor movement and became more active in general community organizing, starting with the Back of the Yards and other poor areas on the South Side of Chicago. His early efforts to "turn scattered, voiceless discontent into a united protest" aroused the admiration of Illinois governor Adlai Stevenson, who said Alinsky's aims "most faithfully reflect our ideals of brotherhood, tolerance, charity and dignity of the individual."[4]As a result of his efforts and success at helping slum communities, Alinsky spent the next 10 years repeating his organization work across the nation, "from Kansas City and Detroit to the barrios of Southern California." By 1950 he turned his attention to the African American ghettos of Chicago. His actions later aroused the hatred of Mayor Richard J. Daley, who also acknowledged that "Alinsky loves Chicago the same as I do."[4] He traveled to California at the request of the San Francisco Bay Area Presbyterian Churches to help organize the black ghetto in Oakland. Hearing of his plans, "the panic-stricken Oakland City Council promptly introduced a resolution banning him from the city."[4]
Community organizing and politics
In the 1930s, Alinsky organized the Back of the Yards neighborhood in Chicago (made infamous by Upton Sinclair's 1906 novel, The Jungle, which described the horrific working conditions in the Union Stock Yards). He went on to found the Industrial Areas Foundation while organizing the Woodlawn neighborhood; IAF trained organizers and assisted in the founding of community organizations around the country.In Rules for Radicals (his final work, published in 1971 one year before his death), Alinsky addressed the 1960s generation of radicals, outlining his views on organizing for mass power. In the opening paragraph Alinsky writes,
What follows is for those who want to change the world from what it is to what they believe it should be. The Prince was written by Machiavelli for the Haves on how to hold power. Rules for Radicals is written for the Have-Nots on how to take it away."[10]Alinsky did not join political parties. When asked during an interview whether he ever considered becoming a Communist party member, he replied:
Not at any time. I've never joined any organization—not even the ones I've organized myself. I prize my own independence too much. And philosophically, I could never accept any rigid dogma or ideology, whether it's Christianity or Marxism. One of the most important things in life is what Judge Learned Hand described as 'that ever-gnawing inner doubt as to whether you're right.' If you don't have that, if you think you've got an inside track to absolute truth, you become doctrinaire, humorless and intellectually constipated. The greatest crimes in history have been perpetrated by such religious and political and racial fanatics, from the persecutions of the Inquisition on down to Communist purges and Nazi genocide.[4]He did not have much respect for mainstream political leaders who tried to interfere with growing black–white unity during the difficult years of the Great Depression. In Alinsky's view, new voices and new values were being heard in the U.S., and "people began citing John Donne's 'No man is an island.'"[4] He observed that the hardship affecting all classes of the population was causing them to start "banding together to improve their lives," and discovering how much in common they really had with their fellow man.[4]
Alinsky once explained that his reasons for organizing in black communities included:
- Negroes were being lynched regularly in the South as the first stirrings of black opposition began to be felt, and many of the white civil rights organizers and labor agitators who had started to work with them were tarred and feathered, castrated—or killed. Most Southern politicians were members of the Ku Klux Klan and had no compunction about boasting of it.[4]
[t]he job of the organizer is to maneuver and bait the establishment so that it will publicly attack him as a 'dangerous enemy.'" According to Alinsky, "the hysterical instant reaction of the establishment [will] not only validate [the organizer's] credentials of competency but also ensure automatic popular invitation."[11]As an example, after organizing FIGHT (an acronym for Freedom, Independence [subsequently Integration], God, Honor, Today) in Rochester, New York,[12] Alinsky once threatened to stage a "fart in" to disrupt the sensibilities of the city's establishment at a Rochester Philharmonic concert. FIGHT members were to consume large quantities of baked beans after which, according to author Nicholas von Hoffman, "FIGHT's increasingly gaseous music-loving members would hide themselves to the concert hall where they would sit expelling gaseous vapors with such noisy velocity as to compete with the woodwinds."[13] Satisfied with his threat yielding action, Alinsky later threatened a "piss in" at Chicago O'Hare Airport. Alinsky planned to arrange for large numbers of well-dressed African Americans to occupy the urinals and toilets at O'Hare for as long as it took to bring the city to the bargaining table. According to Alinsky, once again the threat alone was sufficient to produce results.[13] In Rules for Radicals, he notes that this tactic fell under two of his rules: Rule #3: Wherever possible, go outside the experience of the enemy; and Rule #4: Ridicule is man's most potent weapon.
Alinsky described his plans for 1972 to begin to organize the white middle class across America, and the necessity of that project. He believed that what President Richard Nixon and Vice-President Spiro Agnew then called "The Silent Majority" was living in frustration and despair, worried about their future, and ripe for a turn to radical social change, to become politically active citizens. He feared the middle class could be driven to a right-wing viewpoint, "making them ripe for the plucking by some guy on horseback promising a return to the vanished verities of yesterday."[4] His stated motive: "I love this goddamn country, and we're going to take it back."[4]
Legacy and honors
The documentary, The Democratic Promise: Saul Alinsky and His Legacy, states that "Alinsky championed new ways to organize the poor and powerless that created a backyard revolution in cities across America."[14] Based on his organizing in Chicago, Alinsky formed the Industrial Areas Foundation (IAF) in 1940. After he died, Edward T. Chambers became its Executive Director. Hundreds of professional community and labor organizers, and thousands of community and labor leaders have been trained at its workshops. Fred Ross, who worked for Alinsky, was the principal mentor for Cesar Chavez and Dolores Huerta. Other organizations following in the tradition of the Congregation-based Community Organizing pioneered by IAF include PICO National Network, Gamaliel Foundation, and Direct Action and Research Training Center (DART).[15][16] Hillary Clinton's senior honors thesis on Saul Alinsky, written at Wellesley College, noted that Alinsky's personal efforts were a large part of his method. Both she and President Barack Obama were described in promotional material for a radio interview of an author of an Alinsky biography as having been indirectly influenced by Alinsky's work.[17]Several prominent American leaders have been influenced by Alinsky's teachings,[16] including Ed Chambers,[14] Tom Gaudette, Ernesto Cortes, Michael Gecan, Wade Rathke,and Patrick Crowley.[18][19] Alinsky is often credited with laying the foundation for the grassroots political organizing that dominated the 1960s.[14] Jack Newfield writing in New York magazine included Alinsky among "the purest Avatars of the populist movement," along with Ralph Nader, Cesar Chavez, and Jesse Jackson.[20]
Biographer Sanford Horwitt has claimed that U.S. President Barack Obama was influenced by Alinsky and followed in his footsteps as a Chicago-based community organizer. Horwitt asserted that Barack Obama's 2008 presidential campaign was influenced by Alinsky's teachings.[21]
Adam Brandon, a spokesman for the conservative non-profit organization FreedomWorks, one of several groups involved in organizing Tea Party protests, says the group gives Alinsky's Rules for Radicals to its top leadership members. A shortened guide called Rules for Patriots is distributed to its entire network. In a January 2012 story that appeared in The Wall Street Journal, citing the organization's tactic of sending activists to town-hall meetings, Brandon explained, "his [Alinsky's] tactics when it comes to grass-roots organizing are incredibly effective." Former Republican House Majority Leader Dick Armey also gives copies of Alinsky's book Rules for Radicals to Tea Party leaders.[22]
In 1969, Alinsky was awarded the Pacem in Terris Peace and Freedom Award.
Death
Alinsky died at the age of 63 of a sudden, massive heart attack in 1972, on a street corner in Carmel, California. Two months previously, he had discussed life after death in his interview with Playboy:- ALINSKY: ... if there is an afterlife, and I have anything to say about it, I will unreservedly choose to go to hell.
- PLAYBOY: Why?
- ALINSKY: Hell would be heaven for me. All my life I've been with the have-nots. Over here, if you're a have-not, you're short of dough. If you're a have-not in hell, you're short of virtue. Once I get into hell, I'll start organizing the have-nots over there.
- PLAYBOY: Why them?
- ALINSKY: They're my kind of people.
- Forty years after his death, Saul Alinsky —
the father of the community-organizing model that inspired both Barack
Obama and Hillary Clinton — is more politically relevant than ever.
Leading conservatives attempt to tie the Obama administration to Alinsky’s radicalism, with Newt Gingrich declaring that Obama draws his “understanding of America” from “Saul Alinsky, radical left-wingers, and people who don’t like the classical America.” For their part, liberals have scrambled to minimize Obama’s affinity for Alinsky and to sand over Alinsky’s sharp edges. A blogger at Britain’s Guardian newspaper claims that Alinsky was merely “what passes for a left-wing radical in American politics, agitating for better living conditions for the poor.” (Liberals have also largely ignored the fact that the subtitle of Hillary Clinton’s honors thesis at Wellesley was “An Analysis of the Alinsky Model.”)
Born in 1909, Alinsky was a left-wing activist with a streak of ruthless political realism. After studying criminology at the University of Chicago, he went into union organizing, and found it too tame. His “approach to social justice,” in the words of the Washington Post, would come to rely instead on “generating conflict to mobilize the dispossessed.” His first big conflict came in 1939, when he helped lead workers in cleaning up the Back of the Yards, the festering slum area of the Chicago meatpacking district. That led to a major grant from department-store heir Marshall Field III, whose generosity enabled Alinsky to found the Industrial Areas Foundation, the nonprofit at which he invented “community organizing.”
This new approach was distinctive. He deployed pickets to the homes of slumlords and used megaphones to hurl insults at them; he dumped trash on the front step of a local alderman to demand better garbage collection; he flooded stockholder meetings with raucous protesters, a tactic Occupy Wall Street is emulating; and he tied up bank lines with people who exchanged loads of pennies for $100 bills and vice versa.
He boasted that knowledge of his tactics often led to preemptive surrender by local officials or businesses. He was able to abandon plans to flood a department store with protesters who would order merchandise to be delivered that they had no intention of paying for; he also never had protesters occupy every bathroom stall for hours at Chicago’s O’Hare Airport. In both cases, the mere threat of such action won important concessions from his targets.
Alinsky himself disdained the chaotic tactics of 1960s student radicals. He eschewed violence in favor of planting radical seeds. While students were rioting at the 1968 Democratic convention, former left-wing radical David Horowitz recalls, “Alinsky’s organizers were insinuating themselves into [Lyndon] Johnson’s War on Poverty program and directing federal funds into their own organizations and causes.”
His most enduring influence may have been to inspire the National Education Association to become a political powerhouse. Sam Lambert, the executive secretary of the NEA in 1967, when it hired Alinsky as a political trainer, boasted that it would “become a political power second to no other special interest.” The NEA delivered on that promise. Between 1963 and 1993, the number of teachers belonging to unions grew to 3.1 million, up from only 963,720. - COMMUNITARIAN MARXISTS
- Communitarianism is a philosophy that emphasizes the connection between the individual and the community. While the "community" may be a family unit, it is usually understood in the wider sense of interactions between a community of people in a geographical location, or who have a shared history or interest. Communitarian philosophy is derived from the assumption that individuality is a product of community relationships rather than only individual traits.
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